MyFamily.com, Inc. Adds 100,000 Subscriptions in 100 Days
Leading Online Subscription Service Surpasses 600,000 Paid Subscription Milestone
PROVO, Utah, March 21 /PRNewswire/ -- MyFamily.com, the leading company connecting families with their histories and one another, announced today that its fee-based services offered through Ancestry.com and MyFamily.com have surpassed 600,000 paid subscriptions. This achievement comes just 100 days after reaching the half-million mark in December 2001. With this milestone MyFamily.com continues to be one of the most successful, fastest growing paid subscription services on the Web.
Recent market trends reveal a sudden rise in online subscription models. Many companies have entered the market with varying degrees of success. As one of the largest online subscription businesses, MyFamily.com has emerged as an early leader in the market. MyFamily.com's rapidly growing paid subscription base continues to demonstrate that consumers will pay for highly valued, proprietary content that saves them time, saves them money, and gives them peace of mind.
"It's exciting to be at the forefront of the rapidly growing industry of online subscription services. We have emerged as a leader very early in a space that is going to experience explosive growth over the next decade," says Tom Stockham, CEO and President of MyFamily.com, Inc. "We will continue to focus on providing our users with the best and most valuable resources for connecting families. With unmatched service and content, we believe our subscription numbers will continue to grow at this accelerating rate."
Family history research, the second largest hobby in the United States, attracts over 5 million unique visitors to the MyFamily.com network of websites each month. Both free and premium subscription content is available with nearly half of the content offered free to all site visitors. Online data subscriptions are the core business of the company, accounting for over 80% of its total revenue.
About MyFamily.com, Inc.
MyFamily.com, Inc. is the leading company connecting families with their histories, origins and one another. As a next generation media company, MyFamily.com is among the largest online subscription businesses with over 600,000 paid subscriptions. The company offers both free and premium paid subscription services to its network of Internet properties, which include: Ancestry.com, the number one source for tracing family history online; RootsWeb.com, the oldest and largest online genealogy community; and MyFamily.com, the foremost provider of private family web sites. The Company also publishes Ancestry Magazine, Genealogical Computing Magazine, over 50 book titles, and databases on CD-ROM.
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